Business Intelligence

Most managers in Portugal still price their nights manually, on intuition and a competitor screen open in another tab. The business intelligence module ingests past booking data, current competitor pricing, published local events and macro demand signals, and returns a nightly rate recommendation per property with a confidence band. Adopt it, and the median customer sees a 12% ADR lift within two quarters.

Recommendations you can override

Every rate recommendation carries a confidence band and a one-line rationale — 'competitors +€24 above your rate for a Saturday two-night', 'demand curve softening for late October'. Operators can accept, tweak or reject any recommendation; the model learns from the override, per operator, per property.

Events that actually move rates

The event calendar is hand-curated for Portugal and refreshed weekly: Web Summit, NOS Alive, Rock in Rio, Algarve golf tournaments, Boavista Rally, Fátima pilgrimage days. Each event carries a demand-lift coefficient by geography and property class, refined against six years of realised bookings.

Channel mix, on contribution not on gross

The channel report ranks every OTA by contribution margin — gross minus commission, minus cancellation cost, minus resolution centre effort. Operators who use it typically shift 15% of their inventory from a headline OTA to a regional player within a year.